Posts Tagged ‘training’

A tip from Marketing Matters

July 10th, 2009

The South Dakota Small Business Administration (SBA) hit a homerun yesterday with a free webinar titled “Roadmap to Marketing Success: Steps to Writing a Successful Marketing Plan.” 

While the presenters from Lawrence & Schiller did an excellent job identifying the key steps of creating a good marketing plan, Wayne Wagner of CF Gear put the presentation over the top.  Wayne is a small business owner, and provided those practical tips that every business owner needs.  For instance: 

As a small company (seven employees), CF Gear struggled with time allocation.  They would love to have involved everyone in all steps of their marketing plan’s development. But because the business had to keep operating, not everyone was as involved throughout. 

Wayne also commented that they learned people on the front lines had a lot of good ideas that needed to be incorporated into the plan.  For that reason, next time they intend to create mechanisms for more input from everyone.  One such mechanism he mentioned was a survey tool. 

Initially, I thought of adding other tips like this to this blog post.  Instead, I’m going to pass along the best advice I can share - go watch the webcast yourself! They’ve already archived webinars from previous workshops on the SD SBA site and will upload the “Roadmap to Marketing Success” presentation shortly. 

After doing so, I think you’ll be inspired to participate in the upcoming webinars. To sign up, check out this link.

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Learn the Art of Hosting

October 22nd, 2008

I’ll be helping to host a remarkable workshop in early November near Minneapolis, and I want to invite you to join me.  Several rural organizations from Minnesota and South Dakota are joining the Meadowlark Institute and Northern Great Plains, Inc. in bringing the Art of Hosting and Harvesting Conversations That Matter training back to the northern plains region for a second time. We’ll gather in Albertville, MN at the beautiful Riverwood Inn and Conference Center November 6-8.

Rural Learning Center helped to sponsor the first Art of Hosting in the region last March in Oacoma, SD. This may sound over-the-top, but AoH really is a life-shifting experience for many participants. It’s geared toward anyone who leads or facilitates groups of people and wants to find new ways to be and talk and do together. The training is all about experience; participants learn by hosting each other in deep meaningful ways throughout the three days. Here ar some pictures from our experience in Oacoma earlier this year:

The Albertville AoH is being convened around three core questions:

The facilitators for the training will be Sera Thompson and Jerry Nagel. Sera is a ’steward’ of the global Art of Hosting family and Jerry is a leader in rural change in the northern plains. Both are fantastic and powerful hosts. Here’s what Jerry has to say about the upcoming Albertville AoH,

“The learning is geared towards anyone that wants to shift from working with others in a command/control/hierarchical way to one that is participatory. We are offering a new leadership paradigm. I think it is really a way of approaching the whole meeting/group facilitation process from a different lens and getting to a better outcome.  This process creates the opening for the wisdom within the group to truly emerge.”

“In a fast paced, complex, multi-cultural, shifting world where expectations of employees and customers are constantly evolving and innovation is constantly demanded the current/old ways of connecting don’t work. People need to connect in a different way. Businesses need to be in relation with employees and customers not separate from them. These tools offer ways to connect, to listen, to hear in a deeper way that builds those connections.”

I truly hope you can join us. Anyone interested in carpooling is welcome to hitch a ride form southeasat South Dakota or anywhere along the way to Albertville. Registration includes the three-day training experience plus materials, meals and coffee breaks. Hotel accommodations are available at the Riverwood Inn.

Download the Albertville AoH Details (PDF)

Download the Albertville AoH Registration Form (PDF)

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